Food and Retail

BRANDING, PACKAGING & FOOD MARKETING

With a deep background in food and retail branding, I’ve partnered with national brands, regional retailers, and specialty food companies to create cohesive, customer-focused design systems across print and digital. My experience spans brand development, packaging design, in-store marketing, and integrated campaigns that connect product storytelling with real-world shopping experiences.

I’ve contributed to projects ranging from early-stage food brands to established names in grocery, hospitality, and consumer packaged goods—including work with seafood, specialty foods, restaurants, and retail environments. This work has strengthened my ability to translate product quality, sourcing, and freshness into compelling visual narratives that drive engagement and sales.



CONTRIBUTIONS:

Art direction, design, production and project management

TOOLS:

Figma, InDesign, Illustrator, Photoshop